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Thriving in Small-Town USA

With the takeover of the internet, shopping online has put many small businesses out of the game—not Fisher Furniture.


young woman sits on a leather couch in an open field with a treeline in the distance

You can buy anything you like online from cars to pencils, but people continue to shop locally for a handful of very important reasons. Online shopping just doesn’t give the same experience as going to a store. When you go into a shop you can hold and touch products and get a three dimensional experience. But there is much more. You all know the horror stories when it comes to shopping online. Customer dissatisfaction is astronomical.

It’s so much better to buy furniture locally with a shop you can trust.

Things like; the item is not what the store described it as, it shows up in a different color or variation, it’s damaged, it never shows up or the big one – NO customer support.

When it comes to buying furniture, these risks and problems are expensive. No one wants to wait two weeks to receive a brand new nightstand, just to find out that it is broken or doesn’t look the way they imagined. It’s so much better to buy furniture locally with a shop you can trust.


Legs donning black high heels dangle over the back of a leather couch in a field by a treeline

We went out to Fisher Furniture in Ironton, a small-town furniture shop (you can’t get any smaller for a small town) to find out why people keep them thriving as a brick and mortar shop in a small town.


Vicki Oberle


pretty young woman sits smiling in her furniture shop at Fisher Furniture in Ironton
Vicki Oberle - Fisher Furniture in Ironton Missouri

When shopping at Fisher Furniture, any question or problem is our pleasure to answer. Buying furniture can be intimidating, but not if there is someone there to help every step of the way. This is a huge benefit of shopping locally instead of buying online. Customer service will always be there, willing to help.


If there is ever a question or cause for concern, an actual human, with the buyer’s best interest, is there to help. When it comes to online purchasing, if customer support is unavailable, there is nothing that can be done.


Not only do we offer great customer service, but we also provide knowledgeable interior designers who can help you find great materials, furniture styles, and color choices for whatever feel you’re trying to obtain in your home. This is a specifically customized service you’ll never find online.


At Fisher Furniture, it is also possible to customize designs. This makes the furniture more personable and different from the rest. Finding unique furniture is a great feature of shopping locally.


And best of all we at Fisher deliver all our furniture to your home FREE of charge. Our guys even take away your old furniture and set up the new stuff.


Get Out There!



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